See what are your chances of getting this job! About the role
Overview
We are seeking a seasoned performance marketer with deep expertise in crypto/web3 to lead the strategy, execution, and performance of all experimental and frontier paid-media initiatives. This role involves designing and managing a structured testing roadmap, optimizing early-stage performance, and identifying scalable opportunities for user acquisition across Kraken's suite of products.
Skills
Candidate requirements
These are the minimum requirements a candidate must meet to be considered for this role.
- 5+ years of hands-on performance marketing experience
- Experience in consumer tech products with a focus on transactional goals
Performance Marketing Manager - Emerging Media & Channel Innovation
Kraken is your bridge to the world of crypto.
Last updated 2025-12-09T23:03:27.688Z
Overview
We are seeking a seasoned performance marketer with deep expertise in crypto/web3 to lead the strategy, execution, and performance of all experimental and frontier paid-media initiatives. This role involves designing and managing a structured testing roadmap, optimizing early-stage performance, and identifying scalable opportunities for user acquisition across Kraken's suite of products.
Salary
$110,400 - $220,800
/yearLocation
United States
OnsiteDepartment
Marketing
Level
Senior
Skills
Overview
We are seeking a seasoned performance marketer with deep expertise in crypto/web3 to lead the strategy, execution, and performance of all experimental and frontier paid-media initiatives. This role involves designing and managing a structured testing roadmap, optimizing early-stage performance, and identifying scalable opportunities for user acquisition across Kraken's suite of products.
Skills
Candidate requirements
These are the minimum requirements a candidate must meet to be considered for this role.
- 5+ years of hands-on performance marketing experience
- Experience in consumer tech products with a focus on transactional goals
About Kraken
Kraken is one of the world’s longest-standing and most secure crypto platforms. Our mission is to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. Globally, Kraken clients trade more than 200 digital assets and 6 different national currencies, including GBP, EUR, USD, CAD, CHF, and AUD.
Kraken was founded in 2011 and was one of the first platforms to offer spot trading with margin, parachain auctions, staking, regulated derivatives and index services.
Trusted by over 10 million individuals, traders and institutions around the world, Kraken offers professional 24/7/365 client support along with one of the fastest, most performant trading platforms available. Kraken has set the industry standard for transparency and client trust, and was the first crypto platform to conduct Proof of Reserves audits.
In 2024, Kraken ranked 12th in Newsweek's Global Top 100 list of Most Loved Workplaces, recognizing how the platform offers one of the world's most compelling employment opportunities.
Risk Disclosure: https://k.xyz/3LO7ofe
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