See what are your chances of getting this job! About the role
Overview
As the Marketing Manager - Lifecycle at Kraken, you will lead the lifecycle strategy for Onchain and Ink Foundation products, focusing on driving product adoption and engagement. This role involves executing complex CRM campaigns, conducting data analysis, and collaborating with various stakeholders to enhance client loyalty and revenue growth.
Skills
Candidate requirements
These are the minimum requirements a candidate must meet to be considered for this role.
- 5+ years of experience with a proven ability leading the development of complex lifecycle/CRM programs from strategy-to-execution.
- Extensive experience building and executing complex CRM campaigns with multiple stakeholders.
Marketing Manager - Lifecycle - Onchain
Kraken is your bridge to the world of crypto.
Last updated 2025-12-04T23:03:43.84Z
Overview
As the Marketing Manager - Lifecycle at Kraken, you will lead the lifecycle strategy for Onchain and Ink Foundation products, focusing on driving product adoption and engagement. This role involves executing complex CRM campaigns, conducting data analysis, and collaborating with various stakeholders to enhance client loyalty and revenue growth.
Salary
Competitive Salary
Location
London, United Kingdom
OnsiteDepartment
Marketing
Level
Mid-Level
Skills
Overview
As the Marketing Manager - Lifecycle at Kraken, you will lead the lifecycle strategy for Onchain and Ink Foundation products, focusing on driving product adoption and engagement. This role involves executing complex CRM campaigns, conducting data analysis, and collaborating with various stakeholders to enhance client loyalty and revenue growth.
Skills
Candidate requirements
These are the minimum requirements a candidate must meet to be considered for this role.
- 5+ years of experience with a proven ability leading the development of complex lifecycle/CRM programs from strategy-to-execution.
- Extensive experience building and executing complex CRM campaigns with multiple stakeholders.
About Kraken
Kraken is one of the world’s longest-standing and most secure crypto platforms. Our mission is to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. Globally, Kraken clients trade more than 200 digital assets and 6 different national currencies, including GBP, EUR, USD, CAD, CHF, and AUD.
Kraken was founded in 2011 and was one of the first platforms to offer spot trading with margin, parachain auctions, staking, regulated derivatives and index services.
Trusted by over 10 million individuals, traders and institutions around the world, Kraken offers professional 24/7/365 client support along with one of the fastest, most performant trading platforms available. Kraken has set the industry standard for transparency and client trust, and was the first crypto platform to conduct Proof of Reserves audits.
In 2024, Kraken ranked 12th in Newsweek's Global Top 100 list of Most Loved Workplaces, recognizing how the platform offers one of the world's most compelling employment opportunities.
Risk Disclosure: https://k.xyz/3LO7ofe
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