
Senior User Growth & Lifecycle Specialist
Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange.
Competitive Salary

About the role
Overview
We are seeking a highly experienced Lifecycle Marketing Specialist to manage and collaborate with teams and oversee global lifecycle marketing campaigns, focusing on user activation, retention, and growth strategies.
Skills

Senior User Growth & Lifecycle Specialist
Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange.
Last updated 2025-10-23T23:09:24.626Z
Overview
We are seeking a highly experienced Lifecycle Marketing Specialist to manage and collaborate with teams and oversee global lifecycle marketing campaigns, focusing on user activation, retention, and growth strategies.
Salary
Competitive Salary
Location
Onsite
Department
Marketing
Level
Senior
Skills
Overview
We are seeking a highly experienced Lifecycle Marketing Specialist to manage and collaborate with teams and oversee global lifecycle marketing campaigns, focusing on user activation, retention, and growth strategies.
Skills
Candidate requirements
These are the minimum requirements a candidate must meet to be considered for this role.
- Proven track record of successful growth from zero to one or from one to a thousand users, leading initiatives in user retention, conversion, and repeat purchase with significant results.
- Over 5 years of experience in the internet industry, with more than 3 years in senior user growth roles within transaction-based sectors such as e-commerce or fintech.
About Binance
Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.
If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.
Head office
Global
Company score (5)
Most candidates are reviewed quickly
Company values
- User-Focused
- Hardcore
- Collaboration
- Freedom
- Humility


